La Capitol earned two 2021 Excellence in Marketing awards from the Louisiana Credit Union League. La Cap received first place for Best Newsletter and second place for Best in Digital Marketing.
La Cap publishes a quarterly newsletter that is sent to all 51,000 members. The 2020 editions focused on financial life during the COVID-19 pandemic and adapting to “a new normal.”
La Cap was also recognized for its digital marketing efforts promoting Signature Loans. The campaign ran throughout 2020 and generated more than 3.5 million impressions on social media.
Each year the LCUL recognizes outstanding credit union marketing and communications efforts through the Excellence in Marketing Awards. Winners were announced during LCUL’s Convention in New Orleans on Aug 6.